Episode 28

Published on:

23rd Oct 2020

Product Marketing Insider | Michael Olson, New Relic

New Relic’s Director of Product Marketing, Michael Olson, takes a deep dive into the world of product marketing with us, including why and how he made it his career, his journey to his current role, and where he thinks the industry needs to change. Plus, his advice for any PMMs considering moving into consultancy, top three skills that have helped in his career, tips for aspiring PMMs, and heaps more.


"A good product marketer really gets to be both an expert on the market, a voice of the customer within the organization, and a sort of a general manager responsible for the success of your product and market."
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About the Podcast

Product Marketing
Podcast by Product Marketing Alliance
Welcome to the Product marketing insider podcast brought to you by the Product Marketing alliance. Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing.

About your hosts

Bryony Pearce

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Bryony’s a freelance copywriter and supports PMA on everything from website content and newsletters to hosting these podcasts. Fun fact: she's a 2x Beer Mile World Champ!

Richard King

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Founder of Product Marketing Alliance