Episode 39

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Published on:

26th Mar 2021

Product Marketing Insider | Abdul Rastagar, Talkdesk

On Insider this week we had a fascinating chat with Abdul Rastagar, GTM Leader and Marketing Author. Abdul explains how he made his way into product marketing, shares insights from his must-read book ‘Up Your Game’ and how it came about, common pitfalls PMMs stumble into, where he thinks the role can improve, his visions for the future, plus heaps more. 

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"When I first got into product marketing, it wasn't that common, it's grown a lot since then. It was a bit of a suggestion from somebody, I was a Marketing Manager and they said, 'You know what, you think differently, you might actually make a good product marketer'. And I thought to myself, what on earth is a product marketer? What do those guys do?"

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About the Podcast

Product Marketing
Podcast by Product Marketing Alliance
Welcome to the Product marketing insider podcast brought to you by the Product Marketing alliance. Behind the scenes, we’ve been talking to lots of product marketers from across the globe to get insider info about their journey into the world of product marketing.

About your hosts

Bryony Pearce

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Bryony’s a freelance copywriter and supports PMA on everything from website content and newsletters to hosting these podcasts. Fun fact: she's a 2x Beer Mile World Champ!

Richard King

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Founder of Product Marketing Alliance